BootsnAll Travel Network



Kango.com now becomes Uptake.com

Kango.com, a travel search and discovery service announced a name change to Uptake.com on Mar. 26, 2008.

(before)

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(now)

UpTake’ refers to a quick understanding of key facts. We believe the new name, UpTake, describes our core offering — the aggregation and analysis of collective wisdom such as reviews, blogs and articles from across the Web to help consumers plan their trips,” said Yen Lee, UpTake president and founder.

Elliott Ng wrote on Kango blog saying: “We want our new brand UpTake to convey our ability to gather, organize and deliver the web’s collective travel wisdom to help you make trip planning faster.” He aslo mentioned that Uptake will launch it public beta later this spring.

“Uptake” means “quick understanding and comprehension” in English language.



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